See the software behind every program

>> SERVICES · INDEX 09 LANES · 58 CAPABILITIES · ALL 50 STATES

Everything experiential built, staffed, and measured.

Ignite Productions is a full-service experiential agency — strategy, fabrication, staffing, mobile tours, sampling, trade shows, and merch. One roster, one platform, every market.

Browse all nine lanes →Request a quote →

// The nine lanes

01 Experiential Marketing →

EP Event Production →

02 Mobile Marketing Tours →

03 Fabrication & Builds →

04 Event Staffing →

05 Product Sampling →

06 Trade Show Support →

07 Promotional Products & Premiums →

08 Fractional CPG Leadership →

09 Spark Platform →

>> THE FULL CAPABILITIES MAP

Every lane. Every page.

Browse by lane or jump straight to a specialty page. Each lane is a real service we run — not a website silo.

01 · LANE

4 PAGES

Staffing & Talent

• Brand Ambassador Agency → 257K+ vetted ambassadors, all 50 states
• Event Staffing → 257K+ ambassadors, 50 states, 48hr rush
• Bilingual Brand Ambassadors → Spanish-language + multicultural BAs
• BA Management → Managed bench, not a marketplace

02 · LANE

3 PAGES

Sampling

• Product Sampling → GPS-verified counts, retail + event + street
• On-Premise Sampling → TIPS-certified pours, bars, restaurants
• Street Teams → Cans in hands, festival corridors, guerrilla

03 · LANE

Retail Programs

• Retail Demo Programs → In-store demos at Whole Foods, Costco, Target
• Retail Merchandising → Per-store audits, OOS recovery, planogram
• Shopper Marketing → End-cap, POS, in-aisle, scan-back
• QSR / Restaurant → Brand activations inside QSR + casual dining

04 · LANE

5 PAGES

Trade & Distributor

• Trade Show Support → Booth staffing, lead capture, demos
• Distributor Demo Programs → GSM, ride-along, 3-tier coordination
• Sports Marketing → Stadium, match-day, league activation
• Collegiate Marketing → 200+ campuses · move-in / game-day / Greek / finals
• Festival Brand Activations → ACL, Coachella, Lolla, Bonnaroo, EDC

05 · LANE

6 PAGES

Experiential

• Experiential Marketing → Pop-ups, immersive installations, brand worlds
• Event Production → Brief to strike: show flow, vendors, AV, crew
• Mobile Marketing Tours → Ad trucks, branded bikes, sprinter vans
• Fabrication & Builds → Custom builds, scenic fab, photo ops
• Field Marketing → Always-on field force, route + cadence
• Sponsorship & Partnerships → Source, negotiate, activate, measure

06 · LANE

Hospitality & Events

• Weddings & Private Events → White-glove staffing, VIP + hospitality teams
• Group & Event Travel → In-house group travel, room blocks, on-site ops
• Pop-Up & Branded Retail → Temporary storefronts, residencies, takeovers

07 · LANE

Creative & Content

• Content & Capture Crews → Photo, video, UGC — launch-ready, same week
• Creative & Design Studio → Campaign creative, key art, POS, packaging
• Influencer & Creator Marketing → Seeding, creator events, paid creator programs

08 · LANE

Sales & Distribution

• Fractional Sales Team → A senior, embedded CPG sales team — scaled monthly
• Broker & Retail Sales Mgmt → Selection, scorecards, QBRs, accountability
• Buyer Pitch & Line Reviews → Category story, deck, and rehearsal that wins the slot
• Trade Marketing → Co-op, MDF, scan-back — a calendar tied to your P&L
• Distribution Expansion → Right-door targeting + demos that protect velocity
• Retail Readiness & Margin → Pricing, margin, and packaging fixed before you pitch

09 · LANE

Strategy & Growth

• Brand & Activation Strategy → Positioning, channel + market planning, calendars
• Agency of Record → One team for field + experiential, all year
• Sweepstakes & Contests → Bonded, compliant, CRM-synced
• CRM & Lifecycle → Email + SMS journeys from field-captured leads
• Promotional Products → Branded merch, swag kits, fulfillment
• Logistics & Kitting → Kit assembly, warehousing, market-by-market shipping

10 · LANE

Reporting

• Event Recap & Reporting → Powered by Spark — recaps in hours, not weeks
• Spark Platform → The field-marketing dashboard — GPS, photos, samples, auto recaps
• Spark Retail Execution → Crowdsourced in-store audits, OOS + price checks — vetted field force
• AI Management → We run the AI layer — recaps, forecasting, creative, audience scoring

// jump to 01 Experiential MarketingEP Event Production02 Mobile Marketing Tours03 Fabrication & Builds04 Event Staffing05 Product Sampling06 Trade Show Support07 Promotional Products & Premiums08 Fractional CPG Leadership09 Spark Platform

01 ★ FLAGSHIP

Experiential Marketing

Brand activations, festival footprints, immersive installations.

Festival activations, pop-ups, brand activations, immersive installations, campus tours. We design the moment, build the set, staff the floor, and capture the metric — start to recap.

• Festival Activations
• Pop-Ups
• Brand Activations
• Immersive Installations
• Campus Tours
• Mall & Lifestyle Centers

48 markets / yr 350+ activations

Explore experiential →Get a quote →

01 · EXPERIENTIAL MARKETING

EP ★ FLAGSHIP

Event Production

One producer from brief to strike.

Run-of-show, vendor and AV coordination, permits and insurance, staging, load-in, on-site show calling, crew and a recap within hours. Launches, pop-ups, festival footprints and developer events.

• Run-of-Show
• Show Calling
• AV + Staging
• Permits + Insurance
• Load-in + Strike
• Spark Recap

OpenAI Dev Day 12-city Claude tour 12 Breakaway festivals

Explore event →Get a quote →

EP · EVENT PRODUCTION

02 ★ FLAGSHIP

Mobile Marketing Tours

Ad trucks, branded bikes, sprinter vans, sampling roadshows.

Multi-city tours engineered end-to-end — vehicles, permits, drivers, on-site teams, daily recaps. Built to land in the right neighborhoods at the right hours.

• Ad Trucks
• Mobile Billboards
• Branded Bikes
• Sprinter Vans
• Sampling Roadshows
• Tour Routing & Permits

50 states ready Tour-of-One specialty Full DOT compliance

Explore mobile →Get a quote →

02 · MOBILE MARKETING TOURS

03 ★ FLAGSHIP

Fabrication & Builds

Scenic fab, modular activations, touring builds, photo ops.

In-house shop for custom builds and modular activations. We ship, set, strike, and store — and we engineer for road wear so your hero piece survives ten markets.

• Custom Builds
• Scenic Fabrication
• Pop-Up Construction
• Modular Activations
• Touring Builds
• Photo Op Installations

In-house shop CAD + CNC Tour-ready engineering

Explore fabrication →Get a quote →

03 · FABRICATION & BUILDS

04

Event Staffing

257K+ vetted ambassadors, all 50 states, 48-hour rush.

Brand ambassadors, street teams, bilingual staff, and tour managers — vetted, trained, and dispatched fast. Real people who learn your brand and report what mattered.

• Brand Ambassadors
• Street Teams
• Bilingual Staff
• Tour Managers
• Booth Staff
• Mascots & Costume

257K+ roster All 50 states 48-hr rush

Explore event →Get a quote →

04 · EVENT STAFFING

05

Product Sampling

GPS-verified counts, retail demos, street + event sampling.

Reportable sampling — every can, taste, and conversion tied to a place and a person. Power by Spark, our field-marketing dashboard, so you see numbers the same day.

• In-Store Sampling
• Retail Demo Programs
• Street Sampling
• Campus Sampling
• Festival Sampling
• GPS-Verified Counts

GPS-verified Same-day data Spark-powered

Explore product →Get a quote →

05 · PRODUCT SAMPLING

06

Trade Show Support

Booth staffing, lead capture, demos, full show management.

Booth staffing, lead capture, on-stand demos, and full pre/at/post show management. The team that makes your booth the busiest one on the floor.

• Booth Staffing
• Lead Capture
• Show Management
• Product Demos
• Speaker Support
• Hospitality Suites

CES · NAB · NRF Lead-cap integration On-stand demos

Explore trade →Get a quote →

06 · TRADE SHOW SUPPORT

07

Promotional Products & Premiums

Branded merch, swag kits, custom apparel, premium fulfillment.

Sourced, designed, kitted, warehoused, and shipped — for a tour, a launch, a one-off VIP gift, or an evergreen program. We handle the boring parts so the merch lands hot.

• Branded Merchandise
• Swag Kits
• Custom Apparel
• Premium Fulfillment
• Kitting & Warehousing
• On-Demand Storefronts

Sourced & sampled Kit & ship Storefront-ready

Explore promotional →Get a quote →

07 · PROMOTIONAL PRODUCTS & PREMIUMS

08

Fractional CPG Leadership

Embedded sales & marketing leadership — without the full-time overhead.

Three engagement tiers — Advisory, Embedded, Leadership. We plug into your org chart and run retail strategy, field execution, sponsorships, and activations as a fractional team. Built for emerging CPG and beverage brands scaling into retail.

• Advisory Tier
• Embedded VP
• Full Leadership
• Retail Strategy
• Field Execution
• Sponsorship Management
• Sales Programs
• Marketing Ops

3 engagement tiers Monthly retainer CPG-specialized

Explore fractional →Get a quote →

08 · FRACTIONAL CPG LEADERSHIP

09

Spark Platform

The field-marketing dashboard — live GPS, photos, samples, auto recaps.

Spark is the operational layer underneath every activation we run. GPS check-ins, sample counts, lead capture, photo uploads, and live dashboards. Recaps generate themselves — no PDFs, no 9-day waits. Included at no additional cost with every engagement.

• GPS Check-ins
• Sample Counts
• Lead Capture
• Photo Uploads
• Live Dashboards
• Auto Recaps
• Per-SKU Breakdown
• Same-Day Data

Free with engagements Live data Auto recaps

Explore spark →Get a quote →

LIVE · 142 ACTIVATIONS v2.4

THE FIELD MARKETING OS

12,408

SAMPLES

847

CHECK-INS

38

MARKETS

09 · SPARK PLATFORM

257K+

vetted ambassadors

50

states active · national coverage

2018

founded, still veteran-owned

48hr

rush staffing, anywhere

>> FREQUENTLY ASKED

Event marketing, answered.

What is event marketing?

Event marketing puts a brand in front of people at activations, trade shows, festivals, and sampling. Ignite Productions is a veteran-owned (VOSB) event marketing agency. We deploy 257,000+ vetted brand ambassadors in all 50 states.

Do you provide event marketing in my city?

Yes. Ignite Productions runs event marketing nationwide with 257,000+ vetted brand ambassadors — including New York City, Los Angeles, Chicago, Miami, Dallas, Atlanta, and Las Vegas, plus every market in between. Veteran-owned (VOSB).

Field Marketing AgencyBrand Ambassador AgencyEvent Staffing

>> READY WHEN YOU ARE

Let's build the field team your brand deserves.

Request a quote →Request staff now

Frequently asked questions

What services does Ignite Productions offer?

Ignite offers nine lanes of field marketing: experiential marketing, mobile marketing tours, fabrication and builds, event staffing, product sampling, trade show support, promotional products, fractional CPG leadership, and the Spark field-marketing platform.

Where does Ignite Productions operate?

We operate in all 50 U.S. states with a vetted roster of 257,000+ brand ambassadors. Activations, tours, and staffing can be deployed in any market with a 48-hour rush window when needed.

How fast can you staff an activation?

Our standard rush window is 48 hours for event staffing anywhere in the country. Larger programs and multi-city tours are typically planned 2–8 weeks ahead.

What is the Spark platform?

Spark is Ignite's proprietary field-marketing platform — GPS-verified check-ins, sample counts, lead capture, photo uploads, and live dashboards. Recaps generate themselves the same day instead of waiting weeks for a PDF. It's included at no additional cost with every Ignite engagement.

What is fractional CPG leadership?

Fractional CPG leadership is an embedded sales and marketing team plugged into your org chart on a monthly retainer — without the cost of full-time hires. Ignite offers three tiers: Advisory (strategic counsel), Embedded (fractional VP), and Leadership (turnkey engagement with P&L ownership).

Do you handle fabrication in-house?

Yes. Ignite operates an in-house fabrication shop with CAD and CNC capability for custom builds, scenic fabrication, modular activations, and tour-ready engineering. We ship, set, strike, and store.

How is sampling measured?

Every can, taste, and conversion is tied to a place and a person via GPS-verified counts inside the Spark platform. Brands see numbers the same day — not nine days later in a PDF.