Question 1

What does a fractional sales team actually include?

Accepted Answer

Senior sales leadership plus broker management, buyer pitch and line-review prep, trade marketing, distribution expansion, and a 257K-ambassador field team — under one roof.

Question 2

How is this cheaper than hiring?

Accepted Answer

You get the function of multiple senior hires for a fraction of $250K+ in salary and overhead, with no recruiting time and no severance risk.

Question 3

Can we scale it up and down?

Accepted Answer

Yes — monthly. Scale up for a launch or category review, down between pushes.

Question 4

Do you have skin in the game?

Accepted Answer

We structure engagements to be accountable to outcomes, not just hours — aligned with your revenue.

Question 5

Does it replace our internal team?

Accepted Answer

It can be your sales team, or augment the one you have. Most brands start with us owning the function and hand off as they grow.

Your sales team. On Monday.

You don't need another hire. You need the work done.

If you're running CPG sales without a team, you've probably…

Most agencies. Then us.

Brands running fractional sales on us.

What we run inside fractional sales .

Senior sales leadership

Broker management

Buyer pitch & line reviews

Trade marketing

Distribution expansion

Field team behind it

Categories we know cold.

From brief to recap.

AUDIT

EMBED

RUN

REVIEW

SCALE

See the work behind the brief.

A fractional sales team is senior CPG sales leadership — embedded, not hired.

Brooklyn to Burbank. + EVERY ZIP IN BETWEEN

Ignite supports fractional sales team in major markets nationwide.

< Spark for your sales team . >

Frequently asked.

These run great together.

Broker & Retail Sales Management

Buyer Pitch & Line Reviews

Distribution Expansion

Brief us on a fractional sales program.