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1,290 LEADS SCANNED · LIVE FLOOR
Booth staffing, lead-capture teams, and demo specialists who qualify traffic instead of scanning badges — pre-show training through same-day CRM handoff.
Same-day
CRM handoff
257K+
vetted staff
50
states + Canada
Staff my booth →How we run a floor
BOOTH STAFFING◆ LEAD CAPTURE◆ DEMO SPECIALISTS◆ REGISTRATION◆ BADGE SCANNING◆ SHOW MANAGEMENT◆ SAME-DAY CRM◆ PRE-SHOW TRAINING◆ BOOTH STAFFING◆ LEAD CAPTURE◆ DEMO SPECIALISTS◆ REGISTRATION◆ BADGE SCANNING◆ SHOW MANAGEMENT◆ SAME-DAY CRM◆ PRE-SHOW TRAINING◆
// THE SHORT ANSWER
It's the people and the process that turn a rented 20x20 into a pipeline: booth staffing, lead-capture teams, demo specialists, registration, and full show management. Ignite runs it end-to-end — pre-show training through same-day CRM handoff — from one vetted network across all 50 states and Canada. Veteran-owned, CPG-built, Spark-verified.
// WHAT WE PUT ON YOUR FLOOR
Booth Staff
Trained hosts who greet, qualify, and route traffic — on-brand, on-message, all show.
Lead-Capture Teams
Badge-scan and app-based capture with qualifying questions, tagged hot to cold.
Demo Specialists
Product pros who run the demo that turns a walk-by into a booked follow-up.
Registration & Greeters
Check-in, badge, and traffic-flow staff that keep the entrance moving.
Field Captains
On-site leads who run the booth schedule, breaks, and the end-of-day recap.
Full Show Management
Creative, booth design/fab, staffing, capture, and post-show CRM — one partner.
// BADGE-IN TO CRM
PRE-SHOW
Brief + train
Brand training, talking points, and qualifying script pushed to every phone via Spark.
MOVE-IN
Booth ready
Staff badged, booth set, lead-capture and CRM integration tested before doors open.
ON FLOOR
Qualify + capture
Traffic greeted, qualified, and tagged hot-to-cold — captains manage the schedule live.
SAME DAY
Tagged leads synced to your CRM and a recap delivered before the show even closes.
// A REAL BOOTH TEAM vs. TEMP HELP
TEMP BOOTH HELP
✕ Scans every badge, qualifies none
✕ No brand brief, no demo skill
✕ Leads exported two weeks later
✕ No captain, no coverage for breaks
✕ A different face at every show
IGNITE — MANAGED TRADE SHOW TEAM
✓ Qualifies traffic, tags hot to cold
✓ Brand-briefed with a demo that converts
✓ Leads synced to CRM same-day
✓ Captain-led with backup on the bench
✓ Consistent talent across your calendar
>> RECEIPTS FROM THE AI FLOOR
Developer conferences and workshop tours move fast and run on detail. Here's what we put on the floor for OpenAI and Claude.
DEV DAY 2026 // EVENT EXECUTION 87 brand ambassadors on site Experiential product areas, keynote ushers, wayfinding, traffic management and F&B support, with lead and supervisor ambassadors across the venue. READ THE CASE STUDY →CLAUDE CODE WORKSHOP TOUR // 12 CITIES 12 city workshop tour Brand ambassador staffing and on-site execution at every stop, so presenters and developers can focus on the workshop. READ THE CASE STUDY →
OPENAI // DEV DAY ENTRANCE
OPENAI // EXPERIENTIAL HALL
OPENAI // KEYNOTE USHERS
CLAUDE // REGISTRATION
CLAUDE // ATLANTA STOP
// LEADS IN, PROOF OUT
Spark is our proprietary field platform: live lead counts, staff GPS check-in, photo capture, and same-day CRM sync. You watch the booth perform in real time — and every qualified lead is in your pipeline before you land.
Live
lead counter
Tagged
hot to cold
CRM sync
Photo
booth proof
// QUESTIONS BUYERS ASK
Do you staff individual shows or full programs? +
Both — single-show booth staffing through full multi-show annual programs with consistent talent across the calendar.
How are leads captured? +
Do you handle international shows? +
Can you fully run our floor? +
What show categories do you cover? +
// GOT A SHOW ON THE CALENDAR?
Show, dates, booth size, and the goal. We'll staff it, train the team, capture the leads, and hand them to your CRM before you fly home.
Staff my booth →Event staffing →
Pairs with Event Staffing · Fabrication & Builds · Product Sampling
Both. Single-show booth staffing through full multi-show annual programs with consistent talent across the calendar.
Badge-scan, lead-capture apps, custom CRM integrations, and live Spark dashboards. Leads land in your CRM same-day, not two weeks after the show.
US and Canada full-coverage. International by partner network.
Yes — pre-show creative, booth design and fabrication, staffing, lead capture, demo execution, and post-show recap and CRM handoff.
CPG, tech, automotive, hospitality, healthcare, beauty, and B2B/industrial — with trained demo specialists per category.