Question 1

How do you measure sampling ROI?

Accepted Answer

GPS-verified counts, per-SKU velocity, trial-to-purchase conversion, and post-sampling intercept research. Spark delivers per-market data same-day.

Question 2

What channels do you sample in?

Accepted Answer

Grocery, mass, c-store, natural, on-premise, college campus, street, festivals, sporting events, and B2B trade shows.

Question 3

Do you sample alcohol and regulated categories?

Accepted Answer

Yes. TIPS-certified staff, state-by-state alcohol compliance, on/off-premise channels. Food handler certs for all F&B.

Question 4

Do you run retail co-op / MDF-funded programs?

Accepted Answer

Yes — we're a preferred event marketing partner for national co-op programs. We handle creative, staffing, logistics, and claim-ready reporting your retail partner can submit against MDF or scan-back budgets.

Question 5

What's typical conversion?

Accepted Answer

We report trial-to-purchase conversion per program from GPS-verified counts and post-sampling intercept research.

Question 6

How fast is data turnaround?

Accepted Answer

Same-day via Spark. Sample counts, photos, lead capture, dashboards within hours of shift completion.

Product Sampling

Sampling isn't a foot-traffic exercise.

If any of this sounds familiar…

Most agencies. Then us.

Brands running sampling on us.

What we run inside sampling .

In-Store Sampling

Retail Demo Programs

Retail Co-Op Programs

Food & Beverage Sampling

Alcohol Sampling

Campus Sampling

Street Sampling

Event Sampling

Categories we know cold.

From brief to recap.

BRIEF

DESIGN

BUILD/STAFF

EXECUTE

RECAP

See the work behind the brief.

Co-op-compliant retail activations. Claim-ready reporting.

Brooklyn to Burbank. + EVERY ZIP IN BETWEEN

Ignite supports product sampling in major markets nationwide.

Frequently asked.

These run great together.

Event Staffing

Mobile Marketing Tours

Experiential Marketing

Brief us on a sampling program.