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Pour the brand. By the book.

Bars, restaurants, and brand houses. Every pourer TIPS / TABC / RBS certified, every pour size documented, every refusal logged. Liquor liability carried, COIs filed, distributor paperwork handled.

Plan your pour →See our work

100%

TIPS / TABC / RBS

50

states + ABC

3-tier

distributor-friendly

spark.ignite / pour-certs · pre-shift check

Cert board · doors in 3:00 VERIFYING

MARCUS J.

NY · Bartender

TIPS TABC

ANA L.

CA · Brand specialist

RBS BRAND

DEVON R.

TX · Bartender

TABC TIPS

SARAH K.

IL · Bar-back

ServSafe

JORDAN P.

NV · Captain

TIPS TABC RBS

current

renew soon

lapsed

// before the doors open

Doors at 6. Crew at 1.

The full run-of-show before the first guest walks in — bar built, glassware washed, certs verified, refusal SOP rehearsed.

LOAD-IN T-5HR → T-4HR

Crew arrives, briefs the floor lead

IGNITE

Bar load-in: ice, glassware, garnish, tools staged

Brand bar build: stencils, signage, sample case

COI handed off to venue manager, copy filed

CERT & TRAIN T-3HR → T-2HR

Pour-cert check: TIPS / TABC / RBS cards verified

CAPTAIN

Training pour: brand rep walks the flight + talking points

BRAND

Refusal SOP rehearsal: ID check, over-served, cap

Soft-shift dress + brand-apparel inspection

FINAL PREP T-1HR → T-15M

Final ice top-up, glassware re-stock, garnish refresh

Comms check: Spark app online, captain channel up

Final walk-through with venue manager + brand PM

JOINT

T-0 Doors open. First pour clock running.

// spark on the bar

Pours, conversions, refusals — logged live.

Every pour is logged. Every refusal is logged. Conversion-to-account interest captured at the bar in real time.

Pours logged · by the hour 842 TOTAL

42

6PM

88

7PM

124

8PM

168

9PM

195

10PM

142

11PM

83

12AM

94%

pours logged

Logged in Spark mobile, GPS + timestamp.

38%

conversion intent

Guests following the brand or claiming an offer.

12

account leads

On-premise reps + GMs flagged for distributor follow-up.

// refusal-to-serve

Refusal happens on script. Every time.

Our crews don't improvise. Every pour shift runs the same decision tree, captain-supervised, logged in Spark.

Guest can't show valid ID

1 Polite refusal, brand-tone language

2 Captain pulled in for de-escalation

3 No pour. No exceptions.

Logged: ID-check failure

Guest appears intoxicated

1 Bar lead refuses pour

2 Captain offers water + a seat

3 Venue security looped in if needed

Logged: Over-served refusal

Pour cap reached for venue

1 Crew checks the program max per state law

2 Refusal explained politely

3 Brand swag handoff instead

Logged: Cap-reached refusal

Under-21 attempt

1 Refusal scripted, no negotiation

2 Captain alerted, venue staff notified

3 Logged with timestamp + photo where allowed

Logged: Minor refusal — escalated

// insured for the pour

Most agencies hide coverage. We lead with it.

Every program ships with named-additional-insured COIs to the brand, distributor, and venue — filed before crew lands.

General Liability

$2M / $5M

Per-occurrence + aggregate. Standard for retail and on-premise.

Liquor Liability

Dedicated alcohol-program coverage. Per-occurrence + aggregate.

Host Liability

$1M

Brand house, trade tasting, and sponsored event hosting.

Workers' Comp

PER STATE

Statutory in every state we operate. Crew never on a 1099 dodge.

Auto Liability

Ride-along, route, and mobile-tour programs requiring vehicle ops.

Signed Waivers

Every consumer-facing program backed by waivers + ID-check protocol.

※ Limits scale to program — higher limits available on request.

// brand house roster

Twelve people. Five roles.

A typical Friday-to-Sunday brand-house roster. Scales to 18–24 across the weekend for larger venues.

×4

Bartender

Pour lead. Builds drinks, runs the bar conversation, handles ID checks.

×3

Bar-back

Keeps ice, glassware, and garnish flowing. Restocks the bar mid-shift.

×2

Runner

Moves sample cases from staging to bar. Handles bottle exchange + recycling.

Brand specialist

Brand-trained presenter. Talking points, flight pace, comp questions.

TIPS BRAND

×1

Captain

Floor lead. Schedules, coordinates the venue, escalates refusals, owns the recap.

TIPS TABC RBS BRAND

LIVE · CERT TRACKING

Nothing comes back to bite you.

Documented pour sizes, ID-check completion, refusal incidents, cert expiry — all logged in Spark. The distributor and the brand see the same audit-ready dashboard.

Explore Spark →Get a staffing quote

spark.ignite / on-premise

Active pour certs · network LIVE

12,481

Pour size

documented

ID-check

completion rate

Refusals

incident log

Certs

expiry-tracked

// questions

On-premise, answered.

Are all your pour staff TIPS / TABC / RBS certified? +

Yes. We don't staff a regulated pour with anyone who isn't currently certified for the jurisdiction. Cards on file, refreshed before expiry, available for distributor audit or regulator request.

Can you coordinate with our distributor for an in-bar demo? +

Do you handle liquor liability and COIs? +

Can you sample in dry counties or restricted jurisdictions? +

Can you handle bars in NYC, Texas, and California simultaneously? +

// pairs with

Product Sampling →Event Staffing →Distributor Demo Programs →Field Marketing →Alcohol & Spirits →Hospitality & Travel →Spark →

Pour it right.

Tell us the SKUs, the states, and the distributor. We'll bring certified pour teams, the COIs, and one platform that logs every pour.

Start planningExplore Spark

>> Receipts

Programs we run like this.

All case studies →

Drekker Brewing Total Wine tastings scheduled and run in store. Total Wine Tastings →Torch THC National retail program, planning to field execution. 2,500+ Activations / yr →Brew Dr. Kombucha Retail sampling run end to end for distributors. ~150 Demos / month →

Frequently asked questions

Are all your pour staff TIPS / TABC / RBS certified?

Yes. We don't staff a regulated pour with anyone who isn't currently certified for the jurisdiction. Cards on file, refreshed before expiry, available for distributor audit or regulator request.

Can you coordinate with our distributor for an in-bar demo?

Yes. We've run programs through RNDC, Southern Glazer's, Breakthru Beverage, and most regional houses. We file the demo paperwork on your behalf and the distributor's.

Do you handle liquor liability and COIs?

Yes. We carry general liability and liquor liability across every regulated program. Additional insureds are added per venue, distributor, and brand requirement before deployment.

Can you sample in dry counties or restricted jurisdictions?

Where state and county law permits — yes. Where it doesn't, we tell you up front. We don't take chances with regulated programs.

What's your refusal-to-serve protocol?

Every regulated shift has a documented refusal-to-serve SOP and incident log. The captain briefs the team pre-deployment and reviews post-event if anything's flagged.