Spark real-time field marketing platform interface in Chrome browser

See Everything. In Real Time.

Book a Spark Demo
your field marketing command center > your field marketing command center > your field marketing command center > your field marketing command center > your field marketing command center > your field marketing command center > your field marketing command center > your field marketing command center >
>> the problem

The Old Way Is
Holding You Back

Field marketing teams are buried in manual processes, disconnected tools, and outdated reporting.

Visibility Gaps

You're running activations across dozens of markets, but you can't see what's happening until the recap lands in your inbox days later. By then, it's too late to optimize.

Too Many Tools

Spreadsheets for scheduling. Email chains for requests. PDFs for recaps. A separate BI tool for dashboards. Nothing talks to each other, and your team wastes hours stitching it together.

Reports That Collect Dust

Static recap decks get filed away and forgotten. Your leadership team wants real-time proof of ROI, not a 30-slide PDF delivered two weeks after the event.

>> the spark suite

Four Products.
One Platform.

Everything your field marketing team needs, from intake to insight.

Spark Live Dashboard

Spark Live

real-time activation data
  • Sample counts, conversions, product movement
  • Event-level KPIs updated instantly
  • Photo & video uploads from the field
  • Attendance, engagement, and on-site metrics
Spark Requests Dashboard

Spark Requests

self-service activation intake
  • Demo & event request submissions
  • Distributor access for seamless coordination
  • Workflow automation for approvals + scheduling
  • Eliminates email chains and bottlenecks
Spark Insights Dashboard

Spark Insights

performance analytics
  • Market-by-market comparisons
  • Trendlines for conversion, reach & velocity
  • Consumer feedback + sentiment tracking
  • Retail account performance visualizations
Spark Recaps Dashboard

Spark Recaps

auto-generated reporting
  • Instant, shareable event summaries
  • Photo galleries + KPI breakdowns
  • Retail, experiential, & sampling formats
  • Beautiful reports built for leadership visibility
>> how it works

One Platform.
End to End.

Spark connects every phase of your field marketing program into a single, unified workflow.

Requests
Staffing
Execution
Recaps
Dashboards
01

Requests

Distributors, sales teams, and brand managers submit demo and event requests through a self-service portal. No more email chains.

02

Staffing

Ignite matches the right brand ambassadors to every activation based on experience, location, and brand fit.

03

Execution

Real-time data flows in from the field. Sample counts, conversions, photos, and KPIs update live as events happen.

04

Recaps

Auto-generated event summaries with photo galleries, KPI breakdowns, and performance metrics, ready to share instantly.

05

Dashboards

Program-level analytics that let you compare markets, track trends, and make data-driven decisions at a glance.

Unlike any tool
you've used before

Zero setup. Zero lift. Ignite deploys Spark automatically into every program.

Book a Spark Demo ↗
>> built for you

Built for the Teams That
Run Field Marketing

Whether you're managing 50 activations or 5,000, Spark gives your team the visibility and control they need.

Field Marketing Directors & VPs

See every activation across every market in real time. Replace weekly status calls with a live dashboard that speaks for itself.

Brand Managers

Track product sampling results, consumer engagement, and conversion rates without waiting for recaps. Know what's working and scale it. Built for CPG, beverage, and QSR.

Trade & Shopper Marketing

Manage trade show demos, retail sampling, and in-store activations from one central hub. Give your retail partners direct access to request and track events.

Sales Ops & Distributors

Submit activation requests, monitor progress, and access performance data, all without a single email. Spark gives distributors a seat at the table.

>> why spark

Not Another
Dashboard Tool

Most platforms give you software or services. Spark gives you both, deeply integrated into every activation Ignite runs.

Feature The Old Way Spark (Ignite)
Service + Platform ✗ Software-only or agency-only ✓ Both — agency and tech, fully integrated
Activation Coverage ✗ Retail or digital only ✓ Sampling, experiential, demos, trade shows, POS
Workflow ✗ Multiple disconnected tools ✓ Fully unified, end to end
Reporting ✗ Raw data, slow, inconsistent ✓ Live dashboards + auto-generated recaps
Scale ✗ Heavy setup, limited consistency ✓ Built for 5,000+ activations across all 50 states
Client Effort ✗ Requires deployment + training ✓ Zero lift — managed entirely by Ignite
>> implementation

Zero Setup.
Zero Lift.

Ignite deploys Spark automatically into every program. There's nothing to install, configure, or learn.

✓ Login access for your entire team
✓ Live dashboards customized to your program
✓ Real-time notifications as activations happen
✓ Auto-generated recaps for every event
✓ Distributor request forms ready to go
✓ Program-level insights from day one

Included FREE with every Ignite program. No setup fees. No licenses. No per-user charges.

Book a Spark Demo ↗

Powering the world's best event teams.

From next-gen startups to established enterprises.

Dude Wipes Glendonough Distillery Smalls Sliders Marc Anthony Mas+ Messi Liquid Death White Claw Krispy Krunchy

Frequently Asked Questions

What is Spark by Ignite Productions?
Spark is Ignite Productions' real-time field marketing platform. It provides live dashboards, auto-generated event recaps, self-service activation request portals, and performance analytics for brands running sampling, experiential, demo, and trade show programs.
How much does Spark cost?
Spark is included with every Ignite Productions field marketing program at no additional cost. There are no setup fees, software licenses, or per-user charges.
Does Spark require any setup or technical integration?
No. Spark requires zero setup and zero client lift. Ignite deploys Spark automatically into every program. Your team gets login access, live dashboards, real-time notifications, and auto-generated recaps from day one.
What types of activations does Spark support?
Spark supports all field marketing activation types including product sampling, experiential events, in-store demos, trade show activations, point-of-sale programs, guerrilla marketing, and retail promotions.
Who uses Spark?
Spark is built for Field Marketing Directors, Brand Managers at CPG, beverage, and QSR companies, Trade and Shopper Marketing Leads, and Sales Ops and Distributor Teams who need real-time visibility into their field marketing programs.
How is Spark different from other field marketing tools?
Unlike software-only platforms or standalone agencies, Spark combines agency execution with proprietary technology. Ignite runs your activations and powers the data, giving you a fully integrated, end-to-end solution.

Field marketing finally gets
the intelligence it deserves.

Book a Spark Demo