See the software behind every program

>> INDUSTRY · CANNABIS · CBD · HEMP

Dispensary activation, budtender education, and compliant sampling.

Flower, vape, edibles, beverages, CBD, hemp-derived THC. We run dispensary activation, budtender education programs, and category-appropriate sampling in every state where it's legal — and we know exactly where it isn't.

MED & REC

state by state

21+ ID

verification SOPs

Compliance-first

no shortcuts

>> BRANDS WE'VE STAFFED

>> WHAT WE RUN

Programs we book most often.

Cannabis activation is the most regulated work in field marketing. We run programs across legal-rec, medical, and CBD/hemp markets — with strict 21+ ID protocols, age-gated sampling, and state-by-state ABC/cannabis-board paperwork. We won't sample in jurisdictions where it isn't legal, and we'll tell you which ones those are up front.

01 Dispensary in-store activation

02 Budtender education programs

03 Hemp-derived beverage sampling (legal markets)

04 Cannabis trade-show staffing (MJBizCon, Hall of Flowers)

05 Industry event activation

06 Pop-up cannabis-friendly venue programs

07 CBD/wellness retail sampling

08 Compliance-first product education

HOW THE CANNABIS PLAYBOOK RUNS

From brief to boots on the ground.

01

BRIEF Day 0–3

Legal markets only

Confirm which states / jurisdictions permit your program. Flag exclusions early.

02

PERMIT Day 4–14

Cannabis-board paperwork

File state cannabis-board paperwork, age-gating SOPs, dispensary partner letters.

03

TRAIN Pre-event

Compliance brief

Crew briefed on 21+ ID, refusal protocols, no-consumption rules, brand voice.

04

DEPLOY Activation day

Activate, verify, log

Per-shift age-check logs, refusal incidents, sampling counts in Spark.

COMPLIANCE · CERTIFICATIONS · PAPERWORK

We don't fake the boring parts.

Every program we run carries the certifications, COIs, and SOPs that cannabis activation actually requires.

✓ 5-POINT CHECKLIST Audit-ready Cards on file. COIs current. SOPs documented.

21+ age gating

ID verification per state law, refusal SOPs documented

State by state

We know where we can and can't operate — and tell you up front

Cannabis board permits

Where required, filed before deployment

No on-site consumption

Unless venue and state law explicitly permit

Budtender training

Live + recorded modules tracked through Spark

>> PROGRAMS WE'VE RUN

Brands in cannabis we've staffed.

Cannabis brand (NDA)

Cannabis brand (NDA) Multi-state dispensary activation

Hemp beverage (NDA)

Hemp beverage (NDA) Trial program in legal markets

● LIVE · CANNABIS

< Spark for cannabis. >

Per-shift ID-check completion, age-verification logs, refusal incidents, and dispensary-partner-ready recaps. Audit-ready by default.

Tour Spark →Get a staffing quote

spark.ignite / cannabis

LIVE

>> CANNABIS · LIVE OPS LAST 30 MIN

21+ ID-check completion rate per shift tracking

Refusal-to-serve incident log ready

State / jurisdiction compliance flag per program ready

Dispensary partner-ready recap exports ready

>> TODAY · BY HOUR ↑ +14%

>> MOST-BOOKED SERVICES FOR CANNABIS

The lanes buyers book here.

Compliant Sampling↗Brand Ambassadors↗MJBizCon Staffing↗Dispensary Activation↗

>> Receipts

Programs we run like this.

All case studies →

Torch THC National retail program, planning to field execution. 2,500+ Activations / yr →Drekker Brewing Total Wine tastings scheduled and run in store. Total Wine Tastings →Brew Dr. Kombucha Retail sampling run end to end for distributors. ~150 Demos / month →

>> CANNABIS · FAQ

The questions buyers ask first.

01 Where is cannabis sampling and dispensary activation legal? +

Where state and local law explicitly permit it. We won't fudge it — if your target market doesn't allow sampling, we'll propose a budtender-education or hemp-derived alternative.

02 Are your ambassadors trained on cannabis compliance? +

03 Do you have COIs for cannabis activation? +

>> READY WHEN YOU ARE

Brief us on a cannabis program.

Dispensary activation, budtender education, or compliant sampling in legal markets. We'll scope and quote inside 48 hours.

Start a brief→All industries→

CANNABIS.

Frequently asked questions

Where is cannabis sampling and dispensary activation legal?

Where state and local law explicitly permit it. We won't fudge it — if your target market doesn't allow sampling, we'll propose a budtender-education or hemp-derived alternative.

Are your ambassadors trained on cannabis compliance?

Yes. Every ambassador on a cannabis program is briefed on 21+ ID protocols, refusal SOPs, no-on-site-consumption rules, and brand-specific compliance. Refresher per program.

Do you have COIs for cannabis activation?

Yes — including cannabis-specific liability where carriers offer it. Additional insureds added per dispensary, brand, and venue.