Torch needed a national execution partner to support its retail presence with coordinated marketing and field activations. The challenge: connect program planning, branded materials, retail scheduling, and on-site execution across a growing network of retail partners.
Ignite Productions serves as Torch's national retail and field marketing agency, delivering more than 2,500 retail activations across the U.S. annually. We manage the program from planning through field execution. Our team creates point-of-sale materials and branded premiums, assembles activation kits, schedules directly with retail partners, and deploys brand ambassadors to bring the program to life in store. Each activation brings together product presentation, shopper engagement, and branded assets, giving Torch a consistent retail experience across participating markets. With one agency connecting the planning, materials, stores, and field teams, Torch has a coordinated program built to support its retail footprint at scale.
- 2,500+ retail activations annually across the U.S.
- National retail and field marketing support
- Point-of-sale and branded premium asset creation
- Activation kitting and retail partner scheduling
- Brand ambassador staffing and on-site execution
By the numbers
- 2,500+ Activations / yr
- National U.S. retail
- 1 Agency, end to end
What we delivered
Retail and Field Marketing Strategy, Program Planning, POS and Premium Asset Creation, Kitting, Retail Partner Coordination, Scheduling, Brand Ambassador Staffing, Activation Execution.
Cannabis · Nationwide · U.S. retail partners · Ongoing
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