See the software behind every program
>> INDUSTRY · TECH · SAAS · ENTERPRISE
B2B SaaS, enterprise software, dev tools, AI, security, hardware. Booth staffing that hits qualified-lead targets — plus brand houses, customer dinners, and hospitality programs around the conferences your sales team works.
Lead capture
with QA + scrubbing
Bilingual
where useful
Same-day
lead handoff to SDRs
>> BRANDS WE'VE STAFFED
>> WHAT WE RUN
Tech activation is a sales problem, not a brand problem. We staff your booth with people who can qualify a buyer, hand off to your AE without dropping context, and keep the lead list scrubbed so it doesn't blow up your CRM. Built around the conferences your team already works — Money 20/20, AWS re:Invent, Dreamforce, KubeCon, SaaStr, Web Summit, plus regional shows.
01 Trade-show booth staffing & lead capture
02 Conference activation (Money 20/20, re:Invent, Dreamforce, KubeCon)
03 Brand houses & off-site hospitality
04 Customer & prospect dinners
05 Demo specialist staffing
06 Bilingual staff (Spanish, Mandarin, Portuguese)
07 Field marketing tour support
08 Roadshow & city-tour programs
HOW THE TECH PLAYBOOK RUNS
01
BRIEF Day 0–2
Map your buyer profile and qualifying questions to badge-scan flow.
02
CRM Day 3–7
Field mapping, lead-quality SLA, and consent-capture flow signed off by your legal.
03
TRAIN Pre-show
Specialists briefed on your product, your demo flow, and your competitors.
04
BOOTH Show + day 1 post
Quality-scrubbed leads in your CRM the next morning. Not three weeks later.
COMPLIANCE · CERTIFICATIONS · PAPERWORK
Every program we run carries the certifications, COIs, and SOPs that tech activation actually requires.
✓ 4-POINT CHECKLIST Audit-ready Cards on file. COIs current. SOPs documented.
Lead quality SLA
Captain reviews every captured lead before sync
GDPR / CCPA aware
Consent capture flows reviewed by your legal team
NDAs in scope
Per-event, per-ambassador NDAs where you need them
CRM-ready handoff
Salesforce, HubSpot, Outreach formats day-of
>> PROGRAMS WE'VE RUN
PressReader Multi-year trade show staffing
SaaS booths (NDA)
SaaS booths (NDA) Money 20/20, Dreamforce, AWS re:Invent
● LIVE · TECH
Booth dwell time, qualifying-question coverage, and lead-quality scoring — piped to Salesforce / HubSpot / Outreach end-of-day.
Tour Spark →Get a staffing quote
spark.ignite / tech-saas
LIVE
>> TECH · LIVE OPS LAST 30 MIN
Lead-quality scoring per ambassador tracking
Qualifying-question coverage per booth visitor ready
Direct CRM handoff with consent captured ready
Booth dwell + traffic heatmap ready
>> TODAY · BY HOUR ↑ +14%
>> MOST-BOOKED SERVICES FOR TECH
Trade Show Staffing↗Bilingual Staff↗Brand Houses↗Conference Swag↗
>> Receipts
OpenAI 87 brand ambassadors across Dev Day 2026. 87 Ambassadors →Claude 12-city Claude Code workshop tour, local teams per stop. 12 Cities →Luckin Coffee NYC store openings, app signups and campus promos. NYC Store openings →
>> TECH · FAQ
01 Can trade show booth staff demo a SaaS or tech product? +
Yes — for a brief. We staff demo specialists when the product needs it, brief them on your messaging and demo flow before the event, and pair them with technical leads from your team for the deep questions.
02 How do you handle lead capture and CRM handoff? +
03 Do you have bilingual staff for international shows? +
04 Can you run an off-site brand house alongside the booth? +
>> READY WHEN YOU ARE
Booth staffing, brand house, customer dinner, or full conference takeover. We'll scope and quote inside 48 hours.
Start a brief→All industries→
TECH.
Yes — for a brief. We staff demo specialists when the product needs it, brief them on your messaging and demo flow before the event, and pair them with technical leads from your team for the deep questions.
Badge scan + qualifying questions captured on-device, scrubbed by the captain end-of-day, delivered to your Salesforce / HubSpot / Outreach in your preferred format the next morning — not three weeks after.
Yes. Spanish, Mandarin, Portuguese, French, and German are the most-requested. Other languages on request — we'll confirm availability in the market.
Yes. We've staffed and produced executive dinners, hospitality suites, partner mixers, and full off-conference brand houses — managed independently from the booth team.