See the software behind every program
>> INDUSTRY · OEM · TIER 1 · DEALER
OEM, EV, motorcycle, aftermarket, tier-1 suppliers, dealer groups. We staff the auto show booth, run the ride-and-drive, manage the dealer-event circuit, and handle the logistics that come with anything bolted to a vehicle.
Product specialists
auto-trained crew
Dealer-friendly
OEM brand-standard
Heavy logistics
vehicle staging in scope
>> BRANDS WE'VE STAFFED
>> WHAT WE RUN
Automotive activation is half product, half logistics. We staff specialists who can talk torque, range, and trim, but we also run the parking layout, the keyholder rotation, the test-drive consent forms, and the vehicle staging for a 14-show season. From auto shows (NYIAS, LA, CES, Detroit) to ride-and-drives to dealer events.
01 Auto show booth staffing & product specialists
02 Ride-and-drive programs
03 EV charging activation
04 Dealer events & grand openings
05 Motorsports & racing weekends
06 Tier-1 supplier booth support
07 Aftermarket & enthusiast event activation
08 OEM brand experience tours
HOW THE AUTO PLAYBOOK RUNS
01
BRIEF Day 0–3
Confirm models, trims, ride-and-drive routes, and dealer schedule.
02
LOGISTICS Day 4–14
Trucking, washing, charging, key control, waiver paperwork prepped.
03
TRAIN Pre-event
Crew briefed on torque, range, trim differences, OEM brand standards.
04
DEPLOY Activation day
Waivers captured, leads scored, follow-up routed to your dealer network.
COMPLIANCE · CERTIFICATIONS · PAPERWORK
Every program we run carries the certifications, COIs, and SOPs that auto activation actually requires.
✓ 4-POINT CHECKLIST Audit-ready Cards on file. COIs current. SOPs documented.
Driving consent
Test-drive waivers, ID verification, captured per state
Insurance coordination
Vehicle, public-liability, and waiver carriers in scope
OEM brand standards
Crew briefed on your guidelines before deployment
Vehicle staging logistics
Trucking, washing, charging, key control coordinated
>> PROGRAMS WE'VE RUN
Tier-1 supplier (NDA)
Tier-1 supplier (NDA) Multi-year auto-show staffing
OEM dealer circuit (NDA)
OEM dealer circuit (NDA) Multi-stop dealer event tour
● LIVE · AUTO
Test-drive consent, waiver capture, lead scoring, and dealer-network handoff — logged per VIN, per state.
Tour Spark →Get a staffing quote
spark.ignite / automotive
LIVE
>> AUTO · LIVE OPS LAST 30 MIN
Per-vehicle keyholder rotation log tracking
Test-drive waiver capture by state ready
Lead scoring routed to nearest dealer ready
Brand-standard compliance tracking ready
>> TODAY · BY HOUR ↑ +14%
>> MOST-BOOKED SERVICES FOR AUTO
Brand Experience Tours↗Product Specialists↗Auto-Show Staffing↗Display Fabrication↗
>> AUTO · FAQ
01 Can automotive event staff answer technical product questions at a show? +
We staff a mix: product specialists trained on your model lineup before deployment, plus floor team for traffic and lead capture. For deep technical Q&A we pair with your OEM rep or a brand-certified specialist.
02 Do you handle ride-and-drive operations? +
03 Can you staff a multi-stop national auto tour? +
>> READY WHEN YOU ARE
Single show, full season, or ride-and-drive tour. We'll scope crew, logistics, and vehicle handling inside 48 hours.
Start a brief→All industries→
AUTO.
We staff a mix: product specialists trained on your model lineup before deployment, plus floor team for traffic and lead capture. For deep technical Q&A we pair with your OEM rep or a brand-certified specialist.
Yes. End-to-end — registration, waivers, ID checks, keyholder rotation, route management, vehicle wash-and-reset between drives, and lead capture for follow-up.
Yes. We've staffed and routed tours across 10+ market circuits — vehicle transport, staffing rotations, venue coordination, and city-by-city compliance.